Zenia Boulevard's Success Highlights Growth Potential in Costa Blanca

The Costa Blanca's Zenia Boulevard shopping center continues to solidify its reputation as a key driver of economic growth and community development. With record-breaking footfall in 2023 and significant ongoing renovations, the mall’s success offers a compelling case for property investment in the surrounding area.

Record Footfall Reflects a Thriving Economy

In its 12th year, Zenia Boulevard welcomed an unprecedented 15 million visitors in 2023, marking an impressive 8.6% increase in footfall compared to 2022. Peak months saw staggering traffic, with 1.8 million visitors in July and 1.7 million in August, underscoring the area’s year-round appeal as a retail and leisure destination.

Such figures not only highlight the strength of the local economy butalso demonstrate the sustained demand for tourism and services in the Costa Blanca. For property investors, this translates to growing interest in both short-term vacation rentals and long-term residential opportunities.

Renovations Signal Long-Term Growth

Zenia Boulevard is undergoing a transformative €18 million renovation, set to complete by March 2024. Upgrades include modernized facades, improved paving and rest areas, enhanced dining spaces, and revamped children’s facilities.

The addition of solar electricity installations and a micro water treatment plant highlights the center’s commitment to sustainability, with a projected 40% increase in renewable energy usage and up to a 15% reduction in water consumption. These forward-thinking initiatives are expected to attract even more visitors and tenants, further boosting the mall’s reputation and economic impact.

What This Means for Property Investors

Zenia Boulevard’s growth mirrors the broader appeal of the Costa Blanca as a hub for tourism, shopping, and lifestyle. Investors can capitalize on several key opportunities:

• Vacation Rentals: High visitor numbers create strong demand for nearby holiday accommodations, ensuring excellent occupancy rates and rental yields.
• Residential Demand: Families and retirees are drawn to areas with top-tier amenities, such as Zenia Boulevard’s shopping and leisure facilities.
• Commercial Potential: The influx of visitors provides opportunities for retail and service-oriented property investments near the mall.

A Future-Proof Investment Destination

As Costa Blanca continues to attract international attention, areas surrounding thriving developments like Zenia Boulevard are poised for sustained growth. The shopping center’s success and ongoing upgrades signal confidence in the region's economic future, making now an opportune moment to invest in property.

With a combination of increasing tourism, modern infrastructure, and a commitment to sustainability, the Zenia Boulevard area offers both immediate returns and long-term value for savvy investors.

Posted by: Adam Hatton on 05/12/2024 Tags: